Bill Bishop is the founder and CEO of The BIG Idea Company. He has coached more than 10,000 entrepreneurs from dozens of industries over the past 30 years.

He is the author of eight business books including How To Sell A Lobster, The New Factory Thinker, Return Of The Lobster, The Problem With Penguins, Beyond Basketballs, Going To The Net, and Strategic Marketing For The Digital Age, the first book ever published about Internet marketing.

He is the creator of The BIG Idea Adventure, an advanced coaching program that helps entrepreneurs create and package their BIG Ideas. He is the founder of The New Economy Network, a network of business people and influencers who are passionate about the new economy. He is also the inventor of Quibberish®, the paraphrase puzzle game.

Bill has given hundreds of presentations to groups around the world in dozens of countries.

On the personal side, he is the grandson of Billy Bishop, the World War 1 flyer ace, and the great-grandson of Timothy Eaton, the department store entrepreneur.

New projects Bill is currently working on include Dancing with Robots: The 28 Rules for Success in the New Economy.